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Field equipment
CWe have an experienced field operations team with more than 20 years of experience, with base teams in major cities and a network of more than 100 interviewers throughout the country.
Technological support
Our research projects obtain the necessary technological support through cutting edge technology and high-end specialized software for the design and programming of questionnaires, field control, advanced statistical analysis, database management, report preparation and dashboard between many other activities, likewise, electronic devices are used for all methodologies in the field phase, thus eradicating the use of paper.
Evaluation center
For the development of our projects, we have two evaluation centers located in the heart of Mexico City and Monterrey City, perfectly equipped to carry out a wide variety of methodologies and where we can recruit participants from all regions of each city.
Online panel
We work with the biggest online panel in Latin America and the Hispanic market in the USA, which has more than 6 million panelists registered in 22 countries with a mapping of more than 250 relevant variables such as consumption habits, lifestyle and much more.
